SANDTON PUBLISHING — PRIVACY POLICY

Last Updated: 04 December 2025
Company Name: Sandton Publishing (a division of Sandton Pty Ltd)
Website: https://sandtonpublishing.com
Email: privacy@sandtonpublishing.com
Location: Queensland, Australia

Sandton Publishing (“we”, “us”, “our”) is committed to protecting your privacy and handling your personal information responsibly and transparently. This Privacy Policy explains how we collect, use, store, and protect your personal information across our websites, mailing lists, advertising tools, ARC distribution systems, and related services.

By using our website or services, you agree to this Privacy Policy.

1. Information We Collect

We collect the following types of information:

1.1 Information You Provide Directly

Name
Email address
Newsletter subscription details
ARC team signups
Contact form messages
Book review requests
Pre-release reader feedback
Event registrations
Purchases or downloads via third-party platforms

1.2 Information Collected Automatically

IP address
Device type (desktop, mobile, tablet)
Browser type
Pages visited
Time spent on the site
Referring URLs
Geographic region (general, not exact location)

Collected via:

Google Analytics 4 (GA4)
Meta Pixel (Facebook/Instagram ads)
BookFunnel (on ARC links)
MailerLite analytics

1.3 Third-Party Data

We may receive information from:

Amazon (author page data, not customer info)
Goodreads
Social media platforms (profile name, basic analytics)
BookFunnel (ARC delivery status, device type)

We do not receive or store any payment information.

2. How We Use Your Information

We use your information to:

Send newsletters, updates, and new release announcements
Deliver ARCs (Advance Reader Copies) via BookFunnel
Respond to queries or requests
Provide technical support
Improve our website and reader experience
Analyse site traffic and engagement
Run targeted advertising campaigns
Comply with legal obligations

We will never sell, rent, or trade your personal information.

3. Legal Bases for Processing (GDPR Compliance)

For visitors in the EU/UK, we rely on these lawful bases:

Consent — newsletter signup, ARC signup
Legitimate interest — analytics, site improvement, advertising
Contract — providing promised ARC or downloads
Legal obligation — record-keeping

4. Sharing Your Information

We only share personal information with trusted third parties necessary to provide our services:

a) MailerLite

Newsletter management, email delivery, subscriber preferences.

b) BookFunnel

ARC delivery and device troubleshooting.

c) Google Analytics 4

Site analytics and performance metrics.

d) Meta/Facebook Pixel

Advertising and campaign optimisation.

e) Website Hosting & Security Providers

Secure storage, backups, malware protection.

All third parties comply with relevant privacy regulations and do not have permission to use your information for their own marketing.

We do not sell or trade personal data. Ever.

5. Cookies & Tracking Technologies

We use cookies and pixels for:

Website functionality
Analytics
Advertising optimisation
Newsletter tracking
ARC link performance

You can disable cookies through your browser settings.
However, the site may not function fully without them.

A Cookie Notice appears on first visit to comply with GDPR/UK PECR.

6. Email Marketing

When you subscribe to our newsletter or download a reader magnet, you consent to receiving:

Book announcements
New release updates
ARC opportunities
Behind-the-scenes content
Promotions or giveaways

You may unsubscribe anytime using the “Unsubscribe” link at the bottom of every email.

We do not auto-subscribe anyone — all signups require explicit consent.

7. ARC Distribution (BookFunnel)

When you receive an ARC via BookFunnel:

Your download device type may be recorded
Your email (if collected) is used only for ARC delivery
We do not collect Kindle passwords, Amazon login details, or personal device information

ARC readers may also be contacted regarding:

Review reminders
Updated editions
Future ARC opportunities

Participation is voluntary.

8. Data Storage & Security

Your information is stored securely on:

Protected web servers
Encrypted MailerLite systems
BookFunnel’s secure ARC infrastructure

We implement:

HTTPS security
Firewall protection
Two-factor authentication
Encrypted backups
Regular security audits

We retain information only as long as needed for intended purposes.

9. International Transfers

Our service providers (MailerLite, BookFunnel, Google, Meta) may store data in:

Australia
European Union
United States
Other jurisdictions

All transfers comply with Australian Privacy Principles and GDPR safeguards.

10. Your Rights

You may request at any time:

Access to your personal data
Correction of inaccurate information
Deletion of your data (“right to be forgotten”)
Export of your data
Restriction of certain processing
Unsubscribe from newsletters
Opt-out of cookies or analytics

Email us at: privacy@sandtonpublishing.com

We respond within 30 days.

11. Children’s Privacy

We do not knowingly collect information from individuals under 16 years old.

If you believe a minor has provided information, contact us immediately.

12. Links to Third-Party Sites

Our site may link to:

Amazon
Goodreads
Social platforms
BookFunnel

We are not responsible for their privacy practices.

13. Changes to This Policy

We may update this Privacy Policy periodically.
The “Last Updated” date will reflect the latest revision.

Continued use of our website signifies acceptance of any changes.

14. Contact Us

For privacy-related requests or questions:

Sandton Publishing
Email: privacy@sandtonpublishing.com
Website: https://sandtonpublishing.com
Location: Queensland, Australia